Transforming the applied arts since 1897
The Moorcroft Heritage Visitor Centre is now open from Wednesday to Saturday each week. Please click here for further details.



All Moorcroft is made by hand from start to finish and Moorcroft sets its own benchmarks for excellence.  The final trial of a design considered worthy of production is called The Master – the piece used by every Moorcroft artist to match every piece they work on. Their own work is set against The Master thereby ensuring that it is as perfect as the ingenuity and skill of the tubeliner or painter can make it. The selection process at Moorcroft is rigorous, and not all pieces emerge unblemished in their quality assessment. The petals of a poppy may be slightly too red: the tail of a bird may be too short or the leaves on a tree accidentally painted too blue or too brown. These blemished pieces are not ‘red-dotted’ and sold in our warehouse rummage sales - all of them are far too good for that. These special pieces find themselves on our website Outlet page. All of them have a charm and individuality of their own. A selection are now offered direct from Moorcroft as worthy additions to your home collection, but at significantly reduced prices across the board.

In accordance with the Consumer Contracts Regulations 2013 faulty items cannot be returned and will not be refunded, unless an item is damaged on delivery and is not fit for the purpose it was made.

Second quality pieces will not be supplied with presentation gift box, nor are they be available to purchase.

All imagery on this outlet page are best quality pieces and your piece could differ from such imagery as described above.

Moorcroft Ltd is not affiliated to any online secondary market dealer and any assertion or implication to the contrary (whether using the Moorcroft name or not) is wrong.

The full retail price on the barcode has been scored through with a cross to ensure that people are made aware of the fact these pieces are blemished.

Seconds A Diamond Rose - Trial - Vase

Seconds A Diamond Rose - Trial 122/8 Vase

£545.00 £354.25

On 21st April 2021, Queen Elizabeth II becomes the world’s very first monarch to celebrate a 95th bi..

Seconds Lest We Forget - Vase
Numbered Edition

Seconds Lest We Forget 101/18 Vase

£2,835.00 £1,842.75

Lest we Forget  prestige vase has been designed by Kerry Goodwin and is part of Moorcroft's 2017 Num..

Seconds Bramble Revisited - Vase

Seconds Bramble Revisited 7/2 Vase

£150.00 £97.50

In 2013 designer Alicia Amison re-imagined Bramble Revisited as a clean, fresh pattern against an iv..

Seconds Maple - Vase
Limited Edition

Seconds Maple 33/3 Vase

£295.00 £191.75

The maple leaf is the most widely recognised national symbol of Canada. In Nicola’s distinctive desi..

Seconds California Poppy - Vase
Numbered Edition

Seconds California Poppy 93/8 Vase

£395.00 £256.75

Designer, Nicola Slaney, travelled from Monterey to Los Angeles and then onto Las Vegas and the Hoov..

Seconds Tengu - Vase

Seconds Tengu 370/6 Vase

£275.00 £178.75

The mountains and forests of Japan have long been the domain of the legendary Tengu, one of the most..

Seconds 12 Drummers Drumming - Vase

Seconds 12 Drummers Drumming 117/5 Vase

£360.00 £234.00


Seconds Queens Choice - Vase

Seconds Queens Choice 164/9 Vase

£895.00 £581.75

Queens Choice with its succulent grapes, ripe figs and peaches was inspired by Titania’s words in ‘A..

Seconds Winter Hope - Vase

Seconds Winter Hope 46/2 Vase

£182.00 £118.30

Designer Emma Bossons FRSA has been hard at work creating a diminutive collection of miniature vases..

Seconds Stargazer Lily - Vase
Numbered Edition

Seconds Stargazer Lily 117/9 Vase

£479.00 £311.35

PLEASE NOTE: SELECTED PIECES MAY NOT HAVE SILVER LUSTRE   What is a Moorcroft second? All our art..

Seconds Eriskay Ponies - Vase
Limited Edition

Seconds Eriskay Ponies 869/9 Vase

£1,180.00 £767.00

If you head North-West of Glasgow, you can travel by boat to the remote Hebridean Island of Eriskay...

Seconds Yellow Shrine - Vase

Seconds Yellow Shrine 104/6 Vase

£415.00 £269.75

Hypericum or Rose of Sharon as it is more commonly known is a semi evergreen woody shrub which flowe..

Seconds Queens Choice at Christmas - Vase
Members Only

Seconds Queens Choice at Christmas 7/7 Vase

£570.00 £370.50

One of Moorcroft’s best-loved designs puts on its Christmas decorations to celebrate anther year on ..

Seconds Amazon Queen - Vase
Limited Edition

Seconds Amazon Queen 81/18 Vase

£1,730.00 £1,124.50

We should all be proud that Emma has already dedicated 25 years of her working life to Moorcroft. In..

Seconds Forsaken Love - Vase
Limited Edition

Seconds Forsaken Love 265/7 Vase

£745.00 £484.25

The mysterious watercolourist introduced to Moorcroft recently by the Royal Horticultural Society (R..


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