Transforming the applied arts since 1897
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Moorcroft is working with C.W. Sellors, one of the UK’s leading independent jewellers based Derbyshire, who have over 30 years of invaluable experience. Some designs are well-known current pottery designs such as Queens Choice, while others feature anemones, cornflowers, landscapes and peacock feathers - motifs that Moorcroft is famous worldwide for. Each piece of Moorcroft jewellery is handmade at our factory in Stoke-on-Trent, while the application of the silver or gold surrounds will be undertaken at C.W. Sellors’ jewellery workshop. While the pottery pieces are very small, many have very intricate designs, and handling such delicate works of art is both difficult and time consuming.

Click the images below to view our new Bangle, Brooch and Pendant designs.


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