You are entering a website which is all about stories and dreams: about an art pottery now more than a hundred years old, fiercely independent, small and almost alone in its pursuit of quality at the highest level of the applied arts. Supported by designs from the world-famous Moorcroft Design Studio and the consummate skills of a dedicated workforce of artists, craftsmen and women, Moorcroft pottery has unprecedented popularity and esteem, while examples, both old and new, fetch high prices in the major salesrooms of the world.

We hope that you enjoy Moorcroft’s website and if you wish to visit us in person the Moorcroft Heritage Visitor Centre in Stoke-on-Trent is home to our retail shop, museum and original 1913 grade II listed bottle kiln that proudly soars into the Staffordshire skyline.

Saturday 3rd December, 10am to 4.30pmTrials and Watercolour Event at the Moorcroft Heritage Visitor Centre

Poppies of Peace

In Memoriam

Lest We Forget

Renovation and Home Design